On Instagram today, your followers are not just numbers but potential customers that can help you reach your business goals quickly. The higher your number of followers, the greater your brand visibility, engagement, social proof, and monetization opportunities.
While having a strong following on Instagram can be a game-changer, building a large and engaged audience is no easy feat. It requires a lot of time, effort, and an Instagram marketing strategy, which benefits you, whether a business owner, an influencer, or an individual.
To get the most from your account and engage more Instagram users, you need to know your target audience, optimize your bio, create high-quality content, and know the best time to post and engage your audience, among other things.
In this guide, we’ll explore some of the best tips and tricks on how to get more followers on Instagram.
9 Valuable Ways to Get More Instagram Followers
Below are some of the tested and trusted tips to help you get more Instagram followers:
A well-optimized profile is one of the key strategies to improving your reach and getting more followers. Make the most of the 150 characters and craft your Instagram bio to let potential followers know who you are and what your brand is about.
To create a compelling bio, use a high-quality profile picture that represents your brand. Write a clear and concise description of what you do, including keywords relevant to your niche or industry. You also need a call to action to drive traffic to your website or your online store.
Insert a clickable link in the space provided, which could also be a branded link that points users to a series of links about your brand, be it your website, a landing page, or a product. You will also need to use relevant hashtags in your industry to increase visibility.
Above all, let your bio reflect your brand personality and values.
2) Know Your Target Audience
Knowing your target audience is crucial for creating content that resonates with them, and to do this, you must identify their needs and interests. Start by defining your target audience by demographics such as age, gender, location, education level, occupation, and income.
You can create surveys and polls to gather information about their preferences and behaviors. Instagram insights can also tell you more about your existing audience and show you the kind of content they engage with the most.
This will guide you in creating targeted content that will bring in more followers interested in your brand.
3) Buy Instagram Followers
One of the quickest ways to get more followers on Instagram is to buy them. This improves your social proof, increases your visibility, and helps you connect with more people while saving time, effort, and resources.
When you purchase active Instagram followers from Media Mister, you will get real accounts to follow your page and also engage your posts. In addition, you will have access to targeted services, as they let you choose your preferred country.
Media Mister gives a money-back guarantee to ensure that anyone who is not satisfied with the service can claim a refund within 30 days of purchase. You are also guaranteed a high retention rate; if you lose your purchased followers, they will be refilled for you at no cost!
4) Create High-Quality Content
Creating high-quality content for your Instagram page can be the difference between a highly functional account with lots of engagement and a low-turnout page.
Be deliberate about content creation and the types of content you put out. Leverage all the Instagram features at your disposal, from your Feed to Stories, Reels, and Highlights. Use visually appealing photos and videos that will grab the attention of your audience.
More importantly, let every piece of content align with your brand personality, from the colors to the choice of images and captions. When a potential customer stumbles on your page, your content is one of the determining factors that keep them.
5) Use the Right Hashtags
Hashtags increase the visibility of your brand on Instagram and help you connect with a new audience. You can use a mix of popular and niche hashtags in your post for better results.
A branded hashtag - specific to your brand alone - can also be helpful. Your followers can pick it up and use it in their posts when talking about your brand. As the hashtag is constantly used, your brand is exposed to a wider range of audience, and more people will find your page.
It’s also important to note that hashtags should not be used recklessly. Instagram doesn’t allow more than 30 hashtags in a post, so for maximum results, stick to only relevant hashtags.
6) Share at the Right Time
Posting at the right times will increase your chances of connecting with your target audience and getting more followers.
Instagram Insights is a useful tool to help you determine the best time to post. It shows you the day of the week and the specific time that most of your followers are online. If you follow this, you will only post on Instagram when a larger percentage of people are likely to see your content.
You can also be more strategic by choosing a time of the day that is not too busy for your target audience.
7) Promote Your Instagram Account
To increase brand awareness, it’s important to promote your Instagram account. This means cross-promoting your content on other social media platforms like Twitter, TikTok, and Facebook, encouraging your audience there to follow your Instagram account.
You can get creative with this by running a contest or giveaway on your Instagram page and advertising it on other platforms. Chances are that more people would follow your Instagram account to be beneficiaries of the prizes.
8) Engage with Your Followers
Engaging with your followers helps you build a community around your brand and also gets you loyal customers. Respond to comments on your posts and direct messages.
You can also use your Instagram Stories to share behind-the-scenes content and use interactive features such as question stickers and polls to engage your followers.
Stories disappear after 24 hours, which makes them a great tool for sharing new content with your audience every day. You can also encourage user-generated content by reposting and sharing the content. The more you engage with your audience, the more users are drawn to your page.
9) Collaborate with Other Influencers
Collaboration is key when building a social profile. Look for popular accounts with followers that are your target audience or influencers that create content around your niche. Reach out to them on how to collaborate and also negotiate the terms.
There are several ways to collaborate. This includes running giveaways through their platform to tap into their audience or getting them to generate content for your brand and share it with their followers.
When collaboration is done right, it connects you with the other party’s fan-base and increases your brand visibility outside of your usual audience pool.
Increasing your number of followers on Instagram can be a game-changer for your brand, whether you are a business owner, an influencer, or an individual. By following these tips and tricks, you can get more followers on Instagram and achieve your business goals more quickly.